Challenge: A Fortune 500 wanted to take their annual two-day conference to the next level and ‘go green’.

Solution: With an eye to sustainability, an expo was added that offered attendees practical, hands-on examples of how organizations are adjusting their everyday practices to go green. A keynote, recently having authored a book on carbon offsets, offered insightful tips for ‘greening your business’ over the lunch hour.

Conference materials, previously available in thick binders, were made available on flash drives for easy access on guests’ laptops. Attendees took notes on pads made from recycled paper and meals featured local, organic catering.